Lawton Poster

Type

Publication Design, Layout Design

Brand

Lawton Printing Services

Deliverables

Mailable poster

Objective

Lawton Printing Services is a business in Spokane that has been around for more than 75 years. They dedicate themselves to catching small details, assisting clients and nonprofits, and creating high quality prints with the HP10000, a printer they purchased recently. They want to promote the printer and its strengths, including its CMYKOVG color printing and customized printing. It was important to them as well that the mailing poster with the information was striking and unusual, so they chose a tilted folded style.

Process

The package design was based on kites and constellations, and the color theme was based on CYMK and the name of the printer, HP Indigo 10000. Box kites are placed as infographics, and each fold. Each piece was designed based on its other, and the middle rectangular sections functioned as the mailing info and cover on one side and as the information section on the other side.